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Course

Search Engine Optimisation (SEO)

Understanding why Search Engine Optimisation is so important for your business

Type
Training 
Location
Bexley 
Time
09:30 - 15:00 
Basic fee
FREE

If search engines can't find you then a lot of your effort is being wasted. Learn how bots crawl the internet to find your site and add it to their indexes.

After this course, you could be well on your way to an optimised site

Session 1

  • What is SEO?
  • Understanding SEO 
  • Key word research - what are they and how to analyse and choose them
  • Competitor analysis
  • Trend analysis - understand trends
  • Choosing the right key words
  • Understanding 'Long Tail' and 'Primary Keywords'
  • Reviewing examples of SEO
  • Page structure
  • Onsite SEO - how to set up your website to ensure it is SEO friendly

Session 2

  • Offsite SEO - what it is and its importance
  • What are 'Backlinks' - creating safe and strong links
  • Finding backlinks
  • Website structure for SEO
  • Building power to the website
  • Creating the right content for SEO
  • Tools for SEO
  • E.A.T for SEO

 

 

Booking options

Book by telephone

Please call 020 8320 1227 to reserve your place.

Book by email

Date/venue

The support I received from SEE has been invaluable. This translated into an increase in social media exposure for my business using the strategies learned from their experts, as well as enquires from the general public. SEE has also provided me with great opportunities to network and collaborate with other business owners, this has assisted my growth and development as a fashion entrepreneur.

Coral Turner Couture
Couture one of a kind garments for day and evening wear

South East Enterprise are helping us achieve our vision. Enjoying a close business relationship for many years, we have accessed a wide range of courses including Google My Business, Instagram, Facebook and more. Their support has helped us win new customers. Recently, we received support with Cyber Security. We are extremely grateful to South East Enterprise for their ongoing commitment and support in developing small companies such as ours

Fastshield packaging Ltd
Specialists in Expanded Polystyrene

The South East Enterprise E-Business programme provided us with the training and insight we needed to improve our on-line presence. The support we received from South East Enterprise is really helping us to understand how to get the most benefit for our business.

London College of Healthcare & Recruitment
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The Matrix Standard
Best of Greenwich awards 2019 shortlist
Greenwich business awards 2018
Cyber Essentials
London Healthy Workplace Charter
London Living Wage
National Enterprise Network Awards 2013
Business for London